Google tests verified check marks for businesses in search results
BY Insider Desk
October 07, 2024

Google is testing a new feature that displays blue verified check marks next to certain businesses in its search results. This aims to help users easily identify trustworthy sources and avoid fraudulent websites.
Major companies like Microsoft, Meta, and Apple have already been spotted with these badges, which indicate Google has verified the business.
Currently, in limited testing, the feature enhances user trust by adding another layer of protection against scams.
Google continues to block fraudulent content using automated systems, but the new check marks provide a clear visual cue for additional security.
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