The US Department of Justice’s proposed measures to dismantle Google’s search dominance could significantly weaken its core business and slow its progress in artificial intelligence, analysts say.

The DOJ is considering forcing Google to divest its Chrome browser and Android system, limiting data collection, and increasing transparency with competitors.

These moves aim to reduce Google’s market power but could inadvertently hinder its AI advances at a time when rivals like OpenAI are gaining ground. Google’s search ad market share is projected to fall below 50% by 2025, adding further pressure on the tech giant.